Hello! I Research
products & brands.
Skillset
UX/UI DESIGN
Research
Strategy
Graphic design
Branding
Marketing
Introduction
Hello! My name is Tan Xuan Le, but you can call me Timba. I am based in Auckland, New Zealand. I graduated with a Bachelor of Fine Art degree in Graphic Design from the University of Central Oklahoma. As an experienced user experience designer with 7+ years of experience delivering human-centred digital solutions across SaaS platforms, e-commerce, and enterprise systems, I am skilled at leading design teams, mentoring designers, and embedding design thinking within agile squads. I possess the strong expertise in UX research, prototyping, and usability testing to translate customer insights into accessible, intuitive, and WCAG-compliant interfaces. Adept in Figma, Miro, and Adobe Creative Suite, I also have a proven track record of influencing stakeholders and shaping design systems for scalable, user-focused products. My background in user research allows me to deeply empathize with end-users, while my team leadership enables seamless collaboration to bring engaging product visions to life. I love bridging the gap between engineering and design to create user-focused digital solutions.
Philosophy
I believe that we are capable of leveraging technology's vast potential to achieve the previously unimaginable. With a function-over-form design approach, I aim to create solutions that maximize usability and meaningful impact for everyday life. I'm thrilled by what we can accomplish in this era through considered innovation.
Direction
Through what I do, I strive to expand my design and IT skills now, leading to leadership roles and possibly entrepreneurship in the long run. By excelling in design and advancing my IT expertise, I will be equipped for guiding teams and projects. This experience will empower me to ultimately launch an organization that leaves behind a positive and meaningful impact. My ultimate goal is to combine creative and technical strengths to build a valuable legacy.